The LANA Diamond Guide
You can never have too many diamonds— especially LANA diamonds. Ours are uniquely brilliant. Here's why.
NEW IN BLUE
Our blue diamonds bring a vivid burst of color to classic diamond jewelry. With their striking hue and natural sparkle, these stones are perfect for making a statement, whether layered with other pieces or worn on their own. Each one is carefully selected to meet our high standards, ensuring both beauty and quality.
Understanding the Four C's
Cut
Cut is key. It determines how a diamond's facets are shaped and arranged to reflect flashes of light. LANA diamonds are always full-cut to radiate maximum sparkle.
Color
Color describes a diamond's natural hue, with the finest stones appearing bright and luminous. LANA diamonds are prized for their G-H color— nearly colorless with a crisp, brilliant glow.
Clarity
Because diamonds are natural stones, no two are alike. Those unique characteristics and microscopic differences determine a diamond's clarity. LANA diamonds are selected for the VS-SI1 clarity, meaning they have minimal inclusions that are nearly impossible to see with the naked eye. The result is a pure sparkle that stands out effortlessly.
CARAT
Carat measures the weight of a diamond, and at LANA, it's all about the perfect balance. Every diamond is chosen for its ideal proportions. We curate a variety of diamond sizes to create unique pieces, from delicate to bold.
Why Natural?
Natural diamonds are rare objects of wonder, which makes each of our designs truly one of a kind. Formed over millions of years beneath the Earth’s surface, each stone is unique in its beauty and characteristics. Our diamonds are sourced from legitimate, conflict-free suppliers and are fully in compliance with the Kimberley Process, ensuring ethical, fully traceable practices. Our natural diamonds carry an origin story and brilliance that can’t be replicated. We carefully select only the finest diamonds for our pieces— designed to be worn, craved, and passed down like a legacy.
Which diamond shape is best for me?
Every diamond shape brings its own story— and you can't go wrong. Choose a diamond silhouette that reflects your own style and captures the look you're going for. Need a little guidance? Our gold stylists are here to help. Reach out to goldstylist@lanaunlimited.com for personalized assistance in finding the perfect shape for you.
Shop by SHAPE
Round
Pear
Emerald
Baguette
Emerald Cut vs Baguette Cut
What's the difference?
The emerald cut and baguette cut both feature long, rectangular shapes, but they each have a style and sparkle all their own. Emerald-cut diamonds have larger, stepped facets that create a sleek, sophisticated look with a hall-of-mirrors effect, showcasing the diamond's clarity. Baguette-cut diamonds feature slimmer, more linear facets that impart a clean, classic shine. Both pair beautifully with our high shine 14K gold.
Now let's see what catches your eye.
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LANA Diamond Guide: Understanding Natural Diamonds and the Four C's
The LANA Diamond Guide helps you choose the perfect natural diamond jewelry as you explore our diamond statement rings, tennis necklaces, diamond bracelets, bangles, and bridal rings. The Four C’s: Cut, Color, Clarity, and Carat define a diamond’s beauty and brilliance. Cut creates the signature sparkle, color reflects the stone’s natural tone, clarity reveals its purity, and carat determines size and presence. Understanding these qualities makes it easier to select luxury jewelry pieces that shine in fine 14k gold jewelry, from timeless jewelry essentials to bold statement styles.
We design with natural diamonds for their authenticity, rarity, and luminous radiance. Whether you prefer delicate diamond necklaces or strong geometric pieces, natural stones elevate every silhouette. Our guide also helps you explore diamond shapes, including round, pear, emerald, or baguette cuts, so you can choose the shape that fits your personal style and complements your collection of popular jewelry and signature jewelry.
If you want personalized help choosing the right diamond style, our Gold Stylist Services are here for you. Our Gold Stylists, can guide you through diamond pieces, layered gold necklace looks, or any of our luxury jewelry collections. Use this guide as your starting point and let our stylist help you find the perfect sparkle.
Q1. What does the Diamond Defined Guide teach me?
A1. The Diamond Defined Guide breaks down the essentials of natural diamonds, helping you understand clarity, cut, color, and carat. It also explains the differences between white diamonds and our colored stones, including blue diamond jewelry, emerald jewelry, and turquoise diamond jewelry, so you can choose your perfect piece with knowledge and confidence.
Q2. Does the guide explain how to compare different diamond qualities?
A2. Yes. The guide shows you how diamond clarity grades differ, how cuts affect sparkle, how color variation appears in natural stones, and how carat weight impacts look versus size. It is designed to help you make informed decisions when selecting natural diamond jewelry.
Q3. Is the Diamond Defined Guide helpful for both everyday diamonds and high-impact pieces?
A3. Absolutely. Whether you are choosing classic diamond stud earrings or a bold diamond ring, the guide helps you understand what makes each diamond unique. It gives you the clarity to shop confidently across every LANA diamond category.